In our CDD we analyze the commercial aspects of the target company as well as the target market and competition. In a practice-proven and always thorough procedure, we examine both the target company and the risks and opportunities of the value chain and the business model itself.
We analyze customer structure, product and planning as well as the marketing and sales activities. In addition, we check the USP (Unique Selling Proposition) or UAP (Unique Advertising Proposition), if applicable, as well as the pricing.
Within the framework of a market and competition analysis, we assign the target company to various fields of competition by means of benchmarking, for example with regard to the quality of the product, pricing policy, he USP, UAP, personnel resources and organization and last but not least profitability.
A special focus of our CDD is on the possible risks in the market, the competition and the business model. In this way we ensure that you invest in a functioning company.
However, we do not only ask how the existing figures fit together, but also how they come about. Our analysis therefore goes much deeper than that of many other providers.